How do hot Springs affect a hop crop? After an alarming story by local TV station KGW about Oregon’s crop this year, I reached out to several hop growers to get the lowdown. Fortunately, they painted a happier picture.
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Who says there’s nothing good on TV anymore?
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In recent numbers released by the Brewers Association in New Brewer magazine, we can see the performance of a number of larger “craft breweries.” Here’s a chart that shows their performance over a five-year span—along with a provocation in the title.
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About three months ago, Von Ebert launched a fascinating experiment. They dropped the price on their gold-medal light lager, Clubhaus, to an astonishing three bucks. The effect it has had on their business offers an intriguing lesson for breweries struggling in hard times.
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The story of Cascade hops stretches all the way back to 1955, and is one of the keys to the beer we drink today. In anticipation of the all-Cascade Oregon Homegrown collaboration, I have the fascinating history of America’s most important hop.
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