Reverend Nat’s Relocates—and Rejuvenates

Next Friday, March 24th, Reverend Nat’s will debut a new taproom in Southeast Portland, alongside a new cart pod with ten food trucks. The new location marks a shift in focus from the cidery Reverend Nat’s was planning to be at the start of the pandemic, but one that will look a lot more like the funky, experimental operation Nat started back in 2011.

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Jeff Alworth
Reminder: Tomorrow's Fireside Chat With Lager Luminaries

Coming March 15 (free! and open to the public!): the first Breakside/Beervana Fireside Chat. We will be joined by Heater Allen’s Lisa Allen, Jack Hendler from Jack’s Abby, and Ashleigh Carter from Bierstadt—plus possibly one more special guest. The discussion: how popular is craft lager, really? Click through for details. 

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Jeff Alworth
Fireside Chat: How Popular is Craft Lager, *Really?*

Coming March 15 (free! and open to the public!): the first Breakside/Beervana Fireside Chat. We will be joined by Heater Allen’s Lisa Allen, Jack Hendler from Jack’s Abby, and Ashleigh Carter from Bierstadt—plus possibly one more special guest. The discussion: how popular is craft lager, really? Click through for details. 

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AI Is Here, Now What Do We Do With It?

We kick off AI week with an update. A year ago I first explored AI, but the advances since then are startling. In this post, I discuss the ways it can research a beer style for a new release, name your beer, write a press release for it, and create a label. But the real advantage is the way it will make the creative work we already do a lot faster.

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Think PiecesJeff Alworth