Posts tagged rumination
How Beer Became a Moral Issue

The age of consolidation has surfaced one of the more unusual quirks of the American craft beer segment: the strange morality that has come to pervade it. There's really no other word, either. Morality is that agreement among groups about what is acceptable. It is a self-protective urge, a code to minimize harm either through social norms or ones of purity. It enforces loyalty, which further strengthens the group. Although our friends the 18th-century philosophers tried to argue for a natural or universal morality, it's clear that morality is a purely a social construct that varies place to place. And there is a moral code both craft breweries and craft beer drinkers recognize, as this latest blowback demonstrates.

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Beer and Blue Collar Cities

When you start thinking about the American cities that were famous for beer, they were mostly working cities. The industrial cities of the Midwest leap to mind first--Abbott mentioned St. Louis and Pittsburgh, both brewing cities, but add Detroit, Milwaukie, and Cincinnati. But in early generations, New York and San Francisco had amazing brewing scenes at one time, back when they were also grubbier working towns.

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